PVC flooring has characteristics so much for people's daily life, since these features can meet different people have different pursuit of life, why not enter the home improvement market have been delayed it, not the PVC flooring is not suitable for home improvement market. ? The answer is No! In Europe and the United States, 30 years ago, PVC flooring into the tooling market. To enter the European and American people living, home improvement field for nearly 10 years. Today, PVC flooring home flooring market share in Europe accounted for a staggering 40%! Far more than the solid wood flooring, laminate flooring, stone, and carpet. Nine regular building materials this doubt some investigation, collect the following information:
Construction is too complicated, material loss, long construction period
PVC sheet flooring, original developed in order to imitate and substitute stone sheet specifications similar specifications on the stone surface craft and color also mimic a variety of stone. Sheet construction with self-leveling cement screed, to be dried, the floor glued to the ground, cleaned up after use. PVC sheet, PVC floor prototype of the product, the performance characteristics of the PVC material has been steady play, but the because its specifications reason, construction cumbersome, long construction period. And many seams, if you use the welding rod, because the seams too much affect the appearance, do not use the electrode, the seams will be easy to hide dirt.
PVC membrane, usually the width of 2 meters, a thickness of 1.5-6 mm, the length will change because of the change in the parameter of the thickness, but is generally in the 15-20 meters, because of their large size, can be adapted to a large area occasions, The construction is simple, slightly more sheet patchwork also reduce the number of times. Is evolutionary product sheet products. However, because every family units of different sizes, shapes, two meters width PVC membrane is laid directly on the floor in the family, will cause a lot of material waste. PVC coil construction techniques are not suitable for home improvement use, a small area of the room is not conducive to fast drying self-leveling cement, and construction costs are relatively high.
Low product awareness.
PVC sheet flooring market in recent years, because of its shape feature resembles a leather floor, a lot of people, including some seemingly understand the renovation of the ground material construction workers, are mistaken for PVC flooring is vinyl flooring. Transitional product is in the middle of the cement floor tiles ground floor leather in people's lives, because the surface is extremely wear-resistant suit single species, flammable, dirty, difficult to take care of, the release of toxic substances has far exceeded its shortcomings, obsolete. Vinyl flooring and PVC flooring is actually two distinct two things, first of all it is a different material, PVC floor by the foam layer of pure PVC material, non-woven type glass fiber layer, the surface of printed decorative surface, wear layer and PUR coatings of five layers. It has all the advantages of those early years, vinyl flooring, while completely relieved of all the ills of the vinyl flooring thickness ,2-3mm thickness PVC floor does look somewhat the shape of the floor leather, but two is whether it is From an environmental point of view or from the performance indicators, PVC flooring is vinyl flooring unmatched. Can interpret it this way, if we say, leather floor is the prototype of the product in the membrane, PVC floor membrane evolved to a high degree of humane products. Vinyl flooring and PVC flooring is the difference between gorillas and people in similar shape, a different nature.
Market acceptance process, industry efforts to promote low
Due to the first two problems, seriously affecting the footsteps of PVC flooring into the home improvement floor. PVC flooring industry's many brands, manufacturers, distributors can only look at the only attractive crab, but all too timid step indecisive Which hero is waiting to go up first to taste the taste, and then choose whether to eat or do not eat. Because China's huge domestic home improvement market, it is tempting incomparable, but if you want to enter this market, pre-planning, launch, promotion, maintenance, need a very long process to win consumer recognition and gain market recognition. In this process which requires huge manpower, energy and financial resources, and the face of such a high threshold, leading to the industry as a whole hesitate enough not before.